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Creative Director · 2x GWR

Guinness World Records.

Al Ain, UAE 2024 Civic & Cultural

Two Records. One City.

Al Ain, UAE. Two certified Guinness World Records under one directorship. Both rooted in the city's cultural identity. Both delivered with the same rule: creative vision outperforms budget.

Breaking a world record is not the headline. The reason to break it is. The goal was never the certificate. It was a moment that made the city's story bigger than itself for one night.

The Brief

Create civic moments that elevate Al Ain globally. Anchor each record in local identity so the achievement belongs to the city, not to a sponsor logo.

The Outcome

Two certified Guinness World Records. Two pieces of the city's identity, made permanent and globally visible in a single season.

01
Al Ain Flower Festival 2024

Largest Natural Flower Bouquet.

Directed the concept, composition, and spatial reveal of the world's largest natural flower bouquet. Built around the festival's civic moment so the record belonged to the city, not the spectacle.

02
Al Ain Zoo Conservation Festival 2024

Largest Palm Leaf Sentence.

A conservation festival with a modest budget asked for a proof point. The Largest Palm Leaf Sentence anchored the event with a record that used indigenous material, local craft, and culturally rooted storytelling.

Verified & Documented.

Both records are certified by Guinness World Records and covered in UAE and regional press.

Creative Director
Youssef Kamal Akef
Location
Al Ain, UAE
Year
2024
Records
Largest Natural Flower Bouquet · Largest Palm Leaf Sentence
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